Build it and they will come
“Build it and they will come” only works in the movies; we haven't seen it work in real-life. You need to let people know that you exist and you’re open for business.
We have heard business owners say “I don’t understand why they (the competition) is getting more business than us” too many times.
It is your job, as a business, to give your target audience a compelling reason to contact you, consider talking to you, etc. But first they need to know that you exist. A lead generator is anything that produces traffic and tells people you exist.
Here are a couple ways we can help you do this:
1. Newspaper
2. Radio
3. Television
4. Yellow Pages
5. Classified
6. Magazines
7. Billboards
8. Fax Broadcasting
9. Trade Shows
10. Telemarketing
11. Internet
12. Advertising Specialties
13. Public Relations
14. Post Cards
15. Salespeople
16. Trade Journals
17. Direct Mail
18. E-Mail Broadcasting
19. Signage / In-Store Promotions
20. …